maandag 3 juni 2013

Ecuador: destination marketing goes bananas | via Skift

Ecuador is using it's main export product - bananas - to work as a destination marketing tool. To do this they are putting stickers with QR-codes on each banana that leaves the country and this code links directly to a video promoting tourism in Ecuador and the official tourism website. What a great and likeable idea! Check out the link for the video.

Ecuador pins tourism hope on its banana QR code stickers, by Skift